Data Bridge Market Research analyses that the relaxation beverages market which was valued at USD 345.5 million in 2021 is expected to reach the value of USD 1079.15 million by 2029, at a CAGR of 15.30% during the forecast period of 2022 to 2029.
Market Definition
As the name implies, Relaxation drinks are used to relieve stress and are typically available in liquid form. The drinks are primarily non-alcoholic and contain ingredients such as chamomile, gamma-aminobutyric acid, Melissa officinalis, L-theanine, melatonin, and marijuana, which have been shown to aid in stress relief, a better night's sleep, and an overall mellower vibe.
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Some of the major players operating in the relaxation beverages market are:
- Encha (China)
- Ippodo Tea Co. Ltd. (China)
- Tranquini (U.S)
- Chillbev (U.S)
- Boisson Slow Cow, Inc.(Canada)
- lifeonearthinc (U.S)
- Som Sleep.(U.S)
- Phi Drinks, Inc.(U.S)
- BevNet.com (U.S)
- NewAge, Inc (US)
- Harvest One (Canada)
Global Relaxation Beverages Market Scope
The relaxation beverages market is segmented on the basis of product type and application. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.
Product type
- Vitamin beverage
Tea drinks
- Others
Application
- Insomnia
- Anxiety patients
- Others.
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Relaxation Beverages Market Dynamics
Drivers:
- Rising prevalence of chronic diseases around the world
The rising prevalence of chronic diseases has increased the demand for a nutritious diet and refreshment items. Relaxation beverages’ antioxidant properties and vitamin synthesis have resulted in more serviced relaxation beverages traded all over the world.
- Shift in the lifestyle as well as growing awareness about the product
Relaxation drinks started to explode in the market for a variety of reasons, including the fact that the drinks are marketed for reducing anxiety and stress. As a result, sleep and concentration are improved. Relaxation drinks are also gaining popularity in the United Kingdom, where consumers' busy and stressful lifestyles aid in the growth of the relaxation drinks market. Furthermore, manufacturers are introducing new and improved products to the market.
Opportunity
Other factors that contribute to business growth include increased purchasers' disposable income, changes in flavor and selection, and the incorporation of additional wholesome constituents in the drink by unconventional business professionals. The obvious availability of tea and herbal drink-infused beverages is expected to stimulate the growth market. The growth of the product portfolio and the expansion of retailing and advertising activities are planned to provide promising opportunities for key professionals in the relaxation beverages market.
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